Senior Marketing Director
Long & Associates, Design+Build Architecture Firm
This position allowed me to advance my executive skill set by providing marketing and sales support to the firm. It was my goal to research, qualify and contact new potential clients and persuade them to consider our firm to design and build their future luxury home. This was a unique opportunity because this architecture firm specializes only in the highest priced tier of residential housing in Hawaii. Part of my job included checking public records for information on recent property sales and purchases, in order to find prospective clients that would have the means to complete a project of this caliber.
I also was in charge of managing the budget, media purchasing, creating print ads, managing the PPC search ads, directing photo shoots, updating the company website and other various office tasks like booking travel accommodations and overseeing the company's short and long term vacation rental properties.