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Marketing Director

Hawaii Self Storage

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As the Marketing Director for Hawaii Self Storage, I was responsible for overseeing all aspects of the company's advertising efforts, including conceptualization, design, and execution. I managed a million-dollar advertising budget and oversaw the purchase of various media forms, such as TV commercials and production, print ads, social media management, Google Ad Words, and PPC advertising.

 

This role provided me with an opportunity to hone my executive-level skills and improved my ability to design and execute large-scale advertising campaigns from beginning to end, while monitoring return on investment.

Hawaii Self Storage 30 sec. TV Ad

Hawaii Self Storage 30 sec. TV Ad

Play Video

A TV ad that I helped to cast, produce, direct, edit and master for station distribution

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Community Event Planning

One of the most important aspects of the Marketing Director position was to plan and implement a series of 8 community based programs. These programs included student scholarship essay contests, attending Christmas parades, and supporting local youth sports. These charitable programs funded by Hawaii Self Storage helped showcase the brand in a positive light to the local community.

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Mr. Safety at Aloha Stadium for High School Football Championships
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Yes, that is me driving Mr. Safety in a holiday parade
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"Michael is extremely creative and dedicated to his job. We worked well together both in the office and out in the field doing community events. Together we were able to provide a positive working environment for all members of our team." 
-Daryl Bonilla
Hawaii Self Storage Site Manager

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